Meta launched its first AI-driven ad targeting program for businesses on WhatsApp, as it tries to wring revenue out of the popular chat service, the company announced on Thursday at a conference in ...

As consumers expect ever-more personalised, accurate, and efficient online experiences, brands of all sizes are increasingly turning to business messaging to meet their promotional and customer ...

Google is working on a replacement for its sunsetting Business Messaging chat feature. Early evidence suggests that WhatsApp and SMS are now two potential options for business communication. The ...

No matter the focus of your business, one thing is for certain: Its messaging stands to benefit from more empathy. For businesses big and small, how customers perceive your brand often depends heavily ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As the workplace becomes increasingly digital, enterprises are turning to mobile messaging ...

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The iOS 18.1 update introduces support for a new RCS messaging feature and fixes a known issue affecting devices in the iPhone 16 range. Here's what you need to know about the release. On Monday, ...

The built-in business messaging service in Google Maps and Search will stop working in July. The built-in business messaging service in Google Maps and Search will stop working in July. is a news ...

Top 5 AI Tools for Business IT Leaders to Boost Productivity Your email has been sent Check out these 5 essential AI tools for business IT leaders to optimize operations, automate tasks, and integrate ...

Facebook bought WhatsApp a decade ago for $22 billion, and it's starting to look like a good bet. The messaging app is fueling Meta's non-advertising revenue growth. That's a win for Meta's broader ...

For the past several years, Google Search and Maps has offered a Business Messages capability that lets customers reach out to stores, restaurants, etc. via text chat. This is now shutting down in ...