Perceptual mapping is a graphical technique allowing you to plot competitor brands and identify holes where new products can profitably be developed. Consumer perceptions of products are the input ...

Netherlands, 11th Sep 2024 - The technology has changed the dynamics of trade and commerce. There has been a shift in the working of customer relationships. It is the customer that matters. You have ...

In recent time, 3rd party silicon IPs have proved to be cost-effective and catalyst for accelerated product development. Most of the program managers rely on well proven IPs with history of qualified ...