In adland, it's been stated so often it's now a truism: America loves Flo, the Progressive insurance pitchwoman played by comedian Stephanie Courtney, and a huge portion of the company's brand equity ...

You might not recognize the name Stephanie Courtney, but you almost certainly recognize the actress who plays Flo from ...

Flo from Progressive on the Barbie red carpet in 2023 - Jfizzy/Star Max/Getty Images While she might be best known as the perpetually-perky Flo from the Progressive insurance commercials, Stephanie ...

— -- In the kingdom of quirky TV advertising icons, Flo, the Progressive Insurance Girl, is a queen. The retro, saccharin-sweet character is credited by the discount insurer with bolstering four ...

Progressive Insurance’s latest effort has a passionate customer spreading the word about his favorite insurance company. And, he’s doing more than just telling his friends—he’s taking perky insurance ...

Flo from Progressive insurance has joined the big leagues of advertising icons. A Google search for “Flo from Progressive” yields an astonishing 14.4 million hits, including her own Wikipedia page.

Photo by Bryan Steffy/Getty Images for WWE SummerSlam After Party; Photo by Rodin Eckenroth/WireImage for Getty Images Reginald wanted to do a lot more with the 24/7 Championship than WWE did. The ...

But it’s in those unglamorous, behind-the-scenes moments where trust is won or lost. Will we breathe a sigh of relief when a car insurance claim is completed in two minutes from our phone on the side ...

Of all the first-named doctors who are not real doctors on TV, my favorite is the fictional Dr. Rick, the Progressive Insurance “parent-child coach” who runs groups sessions to “help young homeowners ...

I don’t watch much TV, but when I go to the gym I can’t help but watch Progressive’s perky spokeswoman, Flo helping people with their insurance. My favorites are the ones where she accompanies ...

I’ve never mentioned Flo, the Progressive Girl–the upbeat cashier with the retro hairdo, played by comic Stephanie Courtney in those insurance commercials–mainly because she’s always lurked deep in my ...