As it turns out, this is the correct approach. “Heavy dark shades across the entire lid, thick eyeliner, and dramatic cut ...

From mastering the basics to fixing the most common mistakes, expert-approved advice to help you get eye makeup right every ...

We love to test out the latest eye shadow trends, but not every tutorial will result in the same final look on every eye shape. Eye shadow for hooded eyes, for example, can come with some unique ...

Makeup artist Erica Taylor demonstrates how to modernize your glam erica taylor/Tiktok Friends. Gen Z is knocking at the door with more beauty advice (and coming for your makeup routine). That's right ...

To create captivating eye looks, you need one essential tool, a well-curated eyeshadow palette. Eyeshadow can transform your eyelids into mesmerizing canvases, enhancing your natural beauty and ...

It's the midst of party season right now, and almost every weekend is filled with ugly holiday sweater parties or swanky, sequin-dress-requiring shindigs. In order to keep your makeup flawless through ...

As a beauty editor, one of the first lessons I ever learnt as I embarked into makeup is that your eye shape will determine your entire approach to doing eyeshadow—or any eye makeup for hooded eyes, ...

As a beauty editor at Women’s Health, I’m constantly testing new skincare and makeup products. Sometimes, it's isn't pretty: I once tested an eyelash serum that made my left eye irritated, red, and a ...

What's the ultimate makeup cheat code? Allowing your eye color to dictate which eyeshadows to choose. Color theory makes the process of finding complementary tones simple: Hues on opposite sides of ...

You can never go wrong with a warm-toned eyeshadow like this one. Boasting a mix of high-pigment mattes and shimmers, this palette has everything you need to create an eye look with just one product.