The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're ...

LEGO kicked off the year with a major slate of new kits on January 1, 2026, one of the brand’s busiest release days of the ...

The bricks can recognize other bricks, activate effects, play music and a lot more. They're debuting in Star Wars Lego sets ...

Lego is using the galaxy far, far away to launch one of its biggest innovations in years... and it's already raising eyebrows ...

The new ‘Stranger Things’ LEGO set is set to release January 3, 2026, or January 1, 2026 for Insiders, and it’s expected to ...

LEGO released a 'Stranger Things' Creel House replica. LEGO Insiders have early access to the set, but all shoppers can buy ...

LEGO reveals its Smart Play system, which uses a Brick, Tag, and Minifig system to bring greater interactivity to its sets.

The Smart Brick was revealed at CES 2026, and shown to power lights, sounds, and interactive features on an upcoming Star ...

One of the kits from the first wave of LEGO's 2026 products is a unique gaming set that supports three distinctive builds ...

LEGO unveils the hardware and software ecosystem that delivers a more interactive playing experience via SMART Bricks and ...

With the 10th anniversary of Civil War right around the corner, revisiting the legendary superhero movie while building this ...

Danish toymaker LEGO has refreshed the Technic Jeep Wrangler Rubicon range, the new version comes on March 1 to sell for ...