The marketing automation industry is dominated by two powerhouse vendors: HubSpot and Pardot. Both tools enable seamless workflow creation, organic integration with customer relationship management ...

“Simplicity and service are Pardot hallmarks, and we stayed true to this course again in Q1,” said Adam Blitzer, Pardot COO and co-founder, in a company press release. “We made the product even easier ...

Our team tests, rates, and reviews more than 1,500 products each year to help you make better buying decisions and get more from technology. While it's not cheap, Salesforce Pardot sets its own ...

Today, Pardot—Salesforce.com's B2B marketing automation solution—announced new capabilities that make it even easier for businesses to better engage buyers from both email and Salesforce.com's native ...

INDIANAPOLIS--(BUSINESS WIRE)-- Global cross-channel digital marketing leader ExactTarget (NYS: ET) extended its Pardot business-to-business marketing automation to Facebook today, enabling marketers ...

ExactTarget Expands Pardot's B-to-B Marketing Automation to Facebook, Adds New Social Features New Capabilities Enable Marketers to Acquire Leads using Personalized Facebook Tabs; Expanded Social ...