While digital signage becomes more widespread among retail business owners, the understanding of customer retention tactics becomes crucial. The original idea of customer engagement is to bring value ...
Expectations are never-ending in the retail industry. They’re also ever-changing — even more so in light of recent events. People have different mindsets when entering a brick-and-mortar store. Some ...
Every interaction between a consumer and a brand is part of the overall retail experience. This could be a billboard or advertisement on the street, the look and feel of a storefront design, or the ...
The retail landscape has dramatically changed in recent years. Nearly 70% of customers want both in-store and online experiences as part of their shopping journey. The virtual and tangible worlds have ...
Doug Bonderud is an award-winning writer capable of bridging the gap between complex and conversational across technology, innovation and the human condition. Consumer attention is shifting. Brick-and ...