Many companies include mission, vision or value statements in their sexual harassment policies. While a sexual harassment policy can be written to reflect state and federal laws, descriptions of ...

A seasoned small business and technology writer and educator with more than 20 years of experience, Shweta excels in demystifying complex tech tools and concepts for small businesses. Her work has ...

A positioning statement is about communicating how your brand is different from the competing brands. The purpose behind positioning is to create an appealing image that leverages a brand's unique ...

Do you want to know the weirdest thing employers want from veteran job seekers? A value proposition. They ask job seekers about it as if preparing a value proposition was like running around in clean ...

The following excerpt is from Rick Terrien’s Ageless Startup. Buy it now from Amazon | Barnes & Noble | IndieBound. There’s a widely used acronym that you may have heard of: KISS — keep it simple, ...

A clear value proposition simplifies why customers should choose you. Tailor UVPs for brands, products or features to resonate effectively. Highlight unique benefits that solve customer problems ...

Know your customer's needs to craft a compelling value proposition. Compare your offering against competitors to highlight unique benefits. Test and refine value proposition drafts with stakeholder ...

1. The CWA strives to be the preeminent venue for open, multi-faceted, and balanced discussion of today’s challenging issues, characterized by cross-disciplinary synergy among top-tier speakers, in ...

Ryan Haumschild, PharmD, MS, MBA, leads a conversation regarding value statements and their alignment with cost-effective care. Ryan Haumschild, PharmD, MS, MBA: As part of some of this innovative ...

TRUMBULL — Trumbull can now be added to the list of Connecticut towns with a value statement, designed to promote its efforts of being a welcoming community to all. The town value statement was ...