Apr 27, 2023 · There are various types of segmentation that help businesses market to their target audience groups. We’ll go over the five main types of market segmentation and provide examples of …

Dec 6, 2022 · Below, let’s check out 8 different types of market segmentation. 1. Demographic Segmentation. This is the most common type of segmentation, and is what comes to mind when …

May 13, 2025 · Segmentation is the process of taking a broad market and breaking it into various groups (A.K.A. segments) according to specific characteristics, desires, or needs. Take a brewery for …

There are many ways to segment a market — by location, age, interests, lifestyle, or behavior. Each type helps you see your audience from a new angle. In this article, you’ll find 51 market …

Sep 24, 2024 · Market segmentation can be broadly categorized into four main types: geographic, demographic, psychographic, and behavioral. Each type has its unique characteristics and benefits, …

Aug 20, 2025 · Market segmentation is the process of classifying a market of potential customers into small groups or segments based on multiple features significant to you. In a group, customers share …

Sep 8, 2025 · Example: McDonald's Corporation (MCD) developed the best-known segmentation strategy based on geography. While it's famous for its standard menu and consistent taste in the …

From B2C types like geographic, demographic and behavioral segmentation to B2B or firmographic — and including a look at iconic brands like Coca-Cola and Tesco — here’s a closer look at some …

Jun 16, 2025 · Market segmentation provides a structured approach to identifying high-value groups across your funnel. The five types below are essential for shaping product strategy, go-to-market …

What is meant by market segmentation? 2. The Importance of Dividing a Broad Audience into Specific Groups. 3. How Businesses Benefit from Precise Customer Targeting. 4. Why Is Market …